On March 17th & 18th the innaugural BUKU Music and Art Project took place at Mardi Gras World in New Orleans. This newcomer to the music festival scene boasted two days filled with some of the top names in hip-hop and electronic music between 2 main stages and a late night tent. The site allowed spectators to take in views of the Mississippi River while being able to catch some of their favorite artists such as Skrillex, Avicii, SBTRKT, Wiz Khalifa, Diplo and plenty more.

Winter Circle Productions contacted us to see if we would be able to help provide decor to the festival in several different areas. We were happy to comply and ended up using a combination of framed structures and stretch shapes throughout the site. Internally illuminated Pinkometry was scattered throughout the site and could be found in the media room where interviews and photo sessions took place as well as the late night stage set in the outdoor tent. Massive 40′ x 40′ Comets could be found overhead in that tent as well adding intrigue to the large space.

Big thanks to Max Rasche for reaching out to us and helping document this festival, you can find more of his photos from the festival at the BUKU Facebook Page! Thanks also to all those who helped with the installations!

The 2012 addition of The Event Solutions Idea Factory brought a collaboration of  Pink Powered by Moss and AFR in the CaterSource Lounge!  We created an environment with Ribbonesque Arches floating over AFR’s rental furniture.  Take a look at the effect we created!

My Recap – of the Event Solutions Idea Factory 2012!

Also view the  The AFR – Event Furniture Rental Recap and read about our experience from AFR’s POV!

With just two days notice we agreed to sponsor the CaterSource Magazine Lounge. We recruited Deb Roth from Pink powered by Moss to offer us Ribbons and Phyliss from Eventricity in Glenside, PA to do the florals.  We showcased our Function line with the Extravaganza slip covers and previewed two other slip covers- Titan and Saffron which are currently only available in Florida, but may be available in additional markets very soon.

See you out at another great events conference soon!

It’s been just over a year since we first debuted the JuiceBar at The Special Event in Phoenix, Arizona. Since then, this charging station has made it into our Rental Catalog and has been seen at several different events.

Whether you call it a charging kiosk or a portable charging station, the Juice Bar is the only easily branded charging station available for rent in the event marketplace. Phone and device charging stations bring people into your tradeshow booth.  At events with long days, your event goers are always happy to get their electric charge. It is amazing how you can fill a need by allowing people to recharge!

We thought you may like to see for yourself . . .

The feeling and attitude in general of this year’s 2012 addition of the EXHIBITOR show was positive.  Walking in the hall your eye immediately focused UP!  And to me that feels like we are closer to being ”back” then we have been in the last several years.  Now mind you the booth size remained around the 20’ x 20’, 20’ x 30’ rather then the monster booths of the olden days BUT, the height returned.  Look up! Headers, integrated walls continued into ceilings (a trend) and over the top soffits and signage dominated the space.

Now I am speaking primarily about the Exhibit Houses – Additionally in the houses, full concepts – Experiences if you will, dominate – Telling a story, Branding a brand. And of course the use of technology was everywhere!

Now again, my observations tell me that everyone is “catching up” to these concepts – creating full concept environments that include dynamic visuals, technology, well trained staff etc.  And as this catch up happens, I am not so sure that everyone is really aware of what they are “really” doing, especially the technology area.  I imagine there is much rearranging, reorganizing and outsourcing of this work.  Let’s call it collaboration.

Common themes:

Overhead or ceiling treatments morphing into walls

Colors: white and orange / white and green, / red, white and black

Multiple screens for content traveling over all of them (creating very large digital media areas, in both touch screen and traditional)

Fabric, Fabric everywhere! Pop-ups, extrusion, and classic round tube construction. Primarily printed

Extrusion – I mentioned it in the fabric area but this is out of control everywhere!  And the beat goes on with each group pushing the next to create different profiles for a variety of uses.

Technology – It is everywhere yet, some understand it and are doing amazing work, others are showing it because it is in.

Blue Telescope is outstanding with their innovative work.

Blue Pony appeared as content and app providers

QuickMobile – Iphone and Ipad apps

V3touch – Vision3Creative.com – incredible 3d software on large touch screens and applications for live use.

NMR – Tech, production, content – stepping out of their typical comfort zone and looking great!

Favorites:

EEI Global – My Favorite! Elegant, classy, sleek while a nod to Detroit through some grittier elements

GES – won best large booth – Turning your thinking upside down!

Elements won best small booth – also a favorite – and very clever. 4 – 10’ x 10’ booths spread over the show – Water, Fire, Earth and Air. Great concept executed well!

Moss was a stand out with the curvilinear form in classic round tubing with a REFRESH theme and a re-skin from last years successful stand.

MG Design also had a REFRESH theme that was clean and well…refreshing – sorbet anyone?

MC2 and 3D Exhibits featured the “thought bubble” – makes you think doesn’t it?

Kubik – simple paper booth – loved the giveaway napkin sketchbook!

New Materials

More sustainable materials are making it into the marketplace at better price points and quality

SmartBoard by SMARTFORMS - Honeycomb paper product that can be

Printing – Pictura brings sustainable printing to the surface

Behind closed doors, I experienced the interesting and unusual paper products of Procedes Chenel.  Also Boothster – a sustainable booth builder.

Abex – reappeared after years of hiatus with an adorable booth – an airplane experience complete with their Abex stewardess.  Their Mod awards were delivered at the Hard Rock Café just before the infamous Exhibit City News Party.

And that infamous Exhibit City News party at the Hard Rock was great fun with sponsors that included Willwork and Moss providing specialty drinks such as The Grove and the Experience. The Spazmatics played to a dancing crowd and I must admit they are a very fun and talented music group disguised as some 70’s geeks!

Women in Exhibitions met with 40 women, mixing and speaking about “your personal brand”. Breaking out into tables of 10 we all learned from each other. The fact that we each have a personal brand whether you know it or not was a key first takeaway.  Pat Friedlander and I hosted the session. Thanks Pat! And if you are a Women in Exhibitions join our LinkedIn group!

The EDPA crowd was in full force; the FIT and Bemidji State University students were available on the show floor for meetings to see their portfolio’s.  Jump in if you need a design intern!  The EDPA international breakfast brought together exhibitors from around the world. The group discussion led by Marco Alvarez made us to realize that even though the USA has advanced our trade show habits, the rest of the world is still in crash and burn mode about creating and disposing their trade show booths. One reason for this is the high cost of storage in many places.

The social media channel was hot for those that DO participate.  Tweetups, checkins, and QR codes through BoothTag  all added to the value, info and fun.  I was personally excited to meet Ian McGonnigal (@iandavmcg ) a high level strategist from Jack Morton in real life (IRL) for the first time – and “old” favorites John Lindsey (@JohnDLindsey) from Moss, Melissa Skipworth from EFI (@EFIInc ) Exhibit Fair International and Eric Lukazewski (@EricLukazewski) from Echelon Exhibits were all tweeting away!

All in all this was another great year at Exhibitor.  The tradeshow floor was buzzing and the education was excellent.  I do attend a lot of events, conferences and trades show and I want to thank Lee Knight and his entire team for what they do for the Exhibit industry.  They have raised the bar on education, they care and train their instructors, something that is different from many education providers.  The Opening Night Party with drink tickets is open to anyone that comes to the trade show.  This party is always well attended and a great place to meet all the who’s who in the exhibit world.  All in all EXHIBITOR is a very well attended event and a must go for anyone in the exhibits industry!

Side bar:  Coincidently the TSEA has dissolved during this time.  The remains have been “given” to EACA and Jim Worm for dissection.

I am happy to be newly back from TSE 2012 – The Special Event 2012 in Tampa, Florida.  I have lots of thoughts and experiences so I will present a series of posts. Welcome to the first!

REthink REPink Powered by Moss booth and lobby installation Reconfigured

Pink Powered by Moss booth – When our creative team came together we created a campaign based on the mood of the times that we reflected as RE. REdefine REignite, REfresh, REthink, REPink! So REconfiguring our booth was of utmost importance with REconfigurable products. The time today requires us to REnew, REinspire, REcharge and the more we played with RE; the more fun we had!

Graphics enhanced our color identifying booth with a giveaway of 8 assorted pink campaign type buttons for you pinning pleasure (you have heard of Pinterest by now; havent’ you?) and our REshuffle ipod shuffle giveaway was fun.  We had a winner each day, and we still have more iPods to giveaway in our REshuffle iPod shuffle giveaway so stay tuned!!!

So below, see our booth REconfigured three different ways.  Our décor was REarranged each couple of hours out in the lobby, thank you Jesse Zryb for REvitalizing the lobby and documenting The Special Event 2012 for us.

I am super excited to be gearing up for The Special Event 2012 in Tampa!

I am super excited to be gearing up for The Special Event 2012 in Tampa!

I recently wrote on the ISES NY Metro site: “The Special Event – Why I attend by Debra Roth” and you should read it and learn why!

At TSE we are introducing our new rePINK campaign where we bring to you products that easily reconfigure. We ask you to recharge, rethink, and reinvent for 2012. Visit us at our trade show booth #1013 to see new product and have a chance to reshuffle – our iPod shuffle give away every day!

You can find Debra and the Pink Powered by Moss team all over the show!

Find Us at The Special Event!

Debra is Speaking on:

Tuesday 10am – 11:30 Current Events Event Design Trends

Friday 9am – 10:30 All Star Marketing Panel

Monday day: ISES Leadership

Monday night: ISES Leadership Cocktail Reception

Tuesday night OUR ISES NYC Chapter hosts the New York Event community and the NorthEast ISES & our Twin City LONDON!

Wednesday Night – You will find all 11 of us at the Opening Night Celebration

Thursday Day – 8:30-10:00am – Michael Cerbelli’s Hot Ideas 2012 edition includes Pink Powered by Moss JuiceBar

Thursday night we are Sponsoring Eventprofs Tweet UP!

Our booth #1013 will be open and enter our Reshuffle iPod shuffle giveaway

See our booth with new product The Oblique Tunnel and the Juice Bar

Our lobby sponsorship includes the brand new Wave Forms and the Ribbonesque.

If you need a free pass into the show let us know!

See you there!

Pink Powered by Moss fabric décor design is widely available to the event industry.  Our Tension Fabric Structures are available for rent or for purchase. Some Fabric Structures are only tensioned out.  Other forms are created from metal frame and fabric. These aluminum tube skeletons are then covered with a fabric skin.

All Pink’s Tension Fabric Structures break down small and play LARGE! Our creative fabric solutions include stock product and custom designs.

The Fabric Décor elements featured in this post are primarily full room décor, where an entryway, stage set and perimeter areas featured tension fabric structures.  Many of these shapes come from our rental line and it are available in many shapes and sizes, most often in white because everyone loves the love affair that light and fabric have.

Many industries have discovered the beauty and ease that Tension Fabric Structures are. Fabric Architecture offers infinite design possibilities, the ability to create any shape you can imagine. The lightweight materials ship and store easily. Easy to work with, fabric forms create unusual temporary and permanent environments. This has brought event designers and producers, production companies and lighting designers, visual merchandising, in-store display, and museum design, the exhibit and tradeshow markets to explore the magic of fabric!

Enjoy the photos and jump over to our tension fabric product menu to discover where fabric meets imagination!

The Special Event 2011 “Powerstation” – January – Phoenix, AZ

For our first Special Event as Pink Powered by Moss we wanted to showcase our new capabilities. The result was the Powerstation – a singular form that sweeps across the 20′ x 30′ booth creating an intimate interior space as well as an eye-catching exterior form. We were flattered to receive the “Best Overall Appearance” award at TSE and the Powerstation also went on to eventually win us an IFAI Outstanding Achievement Award for Interior Display!

The Special Event 2011 “JuiceBar” – February – Phoenix, Arizona

The “Powerstation” was not the only new form that debuted at The Special Event. We also introduced several new products such as the Portico and Satelights. The product that really helped us out throughout all of the trade-shows however, was the Juicebar. This charging station is hooked in with several different phone adapters as well as a power strip,  much to the relief of everybody in attendance. The Juicebar was ultimately went on to win “Best Rental Product” at the ISES Big Apple Awards!

Macy’s Flower Show “Tower of Flowers” – March – Chicago, Illinois

Macy’s in Chicago had initially purchased a series of Daisies from us to create a giant bouquet for their Glamorama event in August 2010. A few months later we received a request from them to build them a tower for their annual Flower Show.  To honor the Chicago skyline, we built a 5-story replica of the famed Hancock Building, that was whimsically wrapped in a translucent floral fabric and included shelves for live flowers on the exterior. An archway was cut at the base so people could walk through this massive structure and when looking up you could see our Daisies suspended from above;  we can’t wait to see how they use them next!

California Academy of Science – April – San Francisco, California

We were honored to be contacted by the California Academy of Science to create a shelter and backdrop for their “Snakes & Lizards: The Slither of Summer” exhibit this year.  We used a modified version of our Stargate, Mod Tunnel, and Cove to create an immersive educational experience. A Continental Divide was also ordered in the same green fabric as a backdrop to fill in one of the central spaces of the beautiful new museum in the center of  San Fran’s Golden Gate Park.

Gravity Free Conference – May – San Francisco, California

Another very fun and exciting project we had in San Francisco this year was providing the decor for Gravity Free - a multi-day multi-disciplinary design conference located at the Yerba Buena Center for Arts.  A jagged fabric tunnel marked the entrance of the space and you couldn’t miss our printed signage of all of the presenters as you walked through the hallway. For the luncheon and discussion room, several sheer fabrics were suspended above and pulled from several points giving the appearance of ghosts floating above.  It was great working with Group Delphi for this project which saw the introduction of several new forms and concepts that we have been developing.

ABC, Telemundo, & Oxygen Upfronts – June – New York, New York

During television’s annual upfront season, when networks typically release their lineups for the coming year, we had out hands full! First came the Oxygen Upfront event at Gotham Hall, where we installed a tiered Circle Surround as well as Flexi Tunnel that was modified to match the curve of the building. Shortly after, we found ourselves installing over 440′ of White Out Walls and Flexi Tunnels at the American Museum of Natural History for the Telemundo Upfront. We were also busy putting up a 66′ wide by 18′ tall projection Screen at the Avery Fisher Hall for ABC‘s annual event.

Zumba Conference – July – Orlando, Florida

For Zumba’s 10th Anniversary, they wanted to throw an event like they never had before. The celebration came to be at their annual Instructor’s Convention, which was held at the Peabody Hotel and the Orange County Convention Center. Brightly colored Turning Birds were scattered throughout both venues, forming archways at the Peabody and flying overhead at the OCCC to direct people to their respective classes. Over 6,500 people were in attendance for the conference, but it was hard to miss our presence!

MTV Video Music  Awards – August – Los Angeles, California

After receiving so much attention (and awards!) for building the stage set for MTV’s  Video Music Awards in 2010, we were once again requested to build the stage for this years edition, held at the Nokia Theatre.  This massive clam-shell like structure was just as striking and featured several archways surrounding the walkway for all of the performers and stars. It was great to see our structures in the spotlight once again!

Big Apple Awards – September – New York, New York

For the 2011 Big Apple Awards, held at the Times Center, we provided a fabric structures for both the stage set and the main lobby. We showcased our Ribbonesque tunnels for this event, rearranging them to redirect traffic throughout the evening. The stage set consisted of Continental Divides, Wave Walls, and Pillars. We were also honored to take home a few awards from the ceremony!

Bring to Light Festival – October –  Brooklyn, New York

Nuit Blanche has been a growing phenomenon throughout the world and this October; the 2nd annual Bring to Light was held in conjunction with other all-night art festivals throughout the world. For this one-night event, that took over several sites in Greenpoint, Brooklyn, we teamed up with artist Chakaia Booker for an interactive installation featuring three walls of textured fabrics and a series of projectors casting vivid shadows on the rear side. We also participated in the Mad Mappers Workshop the week before, where we contributed several fabric structures from our Pinkometry series, that were used for projection mapping demonstrations.

BizBash NY – November – New York, New York

For the 2011 edition of the New York BizBash Expo & Awards, held annually at the Javits Center,  we stacked together 15′ Ribbonesque frames to create a back wall that was then dressed with Circle Surrounds showing our portfolio. We wanted to demonstrate new ways of using some of our popular rental items to produce entirely different looks; something you can expect a lot more of in 2012!

LDI Conference – December -Orlando, Florida

This year we returned to the LDI Show, which was at the Orange County Convention Center. We debuted yet another new structure at this show – the Waveform (see more pictures of the Waveform as a Stage Set at the EDPA Show in Las Vegas). This structure is a 6-faced box-like form with an undulating front surface and it works great with lights on the interior. It can also be rearranged to make several different walls and columns – keep an eye out for this structure in the coming year. With 2011 coming to a close, we can look back and say that we’re very proud and honored to have completed such great work. Be sure to browse through our blog to get a more in depth look at all of these projects as well as those that we did not include. A special thanks to everybody who has worked with us and we look forward to what’s in store for 2012!

- Browse our extensive list of rental fabric structures – just updated for the 2012 Season!

- We have several different products that can be used to create dynamic entryways and tunnels

- Works great with all different kinds of lighting

- Simple to build, transport, instructions and assistance available

- Lightweight structures  provide ability to easily change look of stage with same products

- 3D models and design services also available

- Browse through the images below featuring all different kinds of tunnels made from rental products such as our Flexi Tunnel, Mod Tunnel, Arches, Wave Tunnel, Circle Surrounds, and Ribbonesque

The installation began with projection surfaces integrating into the existing playground poles, creating a corridor. As the installation came along, we worked with Chikaia and created the textures on site using several different methods to otherwise ordinary fabric. Once the sun set and our lights were in place it was showtime. The installation was a huge hit for those who came out to Bring to Light Festival in Green Point, and it was great seeing all of the different ways that people would interact making this a true sculptural performance environment. Groups gathered on the side of the fabric opposite the light source watching live projection theater provided by eager participants.  Many people even came around multiple times finding different props to add intrigue to their moment in the spotlight. View some pictures from both the installation and the festival below as well as a video of the Shadows installation . . .

Shadows